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Birds, Bees and Infertility
Creating a video with a woman dressed as a bird and a man dressed as, yes, a bee — rapping, no less, about their inability to conceive — was a bit of risky venture. But that’s just what the pharmaceutical company EMD Serono, maker of a fertility drug called Gonal-f, has done. The video, “Early Bird Catches the Sperm” and posted on the Facebook page “Birds & Bees: The Real Story,” is meant to raise awareness and to encourage couples having difficulty conceiving to consult a reproductive endocrinologist.